- NBA uses Microsoft Azure to power new content that elevates fan . . .
NBA CourtOptix, one fan experience enhancement, uses Azure AI capabilities to turn billions of data points into insightful metrics about players and games to further engage fans With Azure, the league is well positioned for even more exciting and revolutionary developments in the future
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- The NBA launches a first-of-its-kind new app experience for fans . . .
On Tuesday, the NBA announced that their vision had become a reality earlier this month with the reimagined NBA App, powered by a new integrated digital platform built in partnership with Microsoft, the league’s cloud and AI partner
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- NBA transforms basketball fandom with Azure OpenAI Service giving game . . .
As the NBA continues its AI journey, building new solutions and advancing the organization, its fan base is reaping the benefits By delivering greater in-game insights, the NBA is providing the “why” behind key moments and transforming the way the game is enjoyed
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Together with Microsoft, the NBA is continuing to create customized, dynamic, virtual experiences to enhance the excitement of the NBA both during and beyond game-times
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